Search Engine Optimisation is big business in IT. It’s just a pity it’s become so intrusive.
It used to be this simple
(Photo from SMBSEO.com)
Can I have your attention please? I apologise in advance, but I am about to abuse my position as a software tester. No, I’m not going to sell confidential client information to Russian spies or anything like that, but I am nonetheless going to misuse this blog to further my personal interests outside of my job. All right. Are you ready? Let’s do a countdown and get this over with. 5 … 4 … 3 … 2 … 1 …
Actually, you needn’t click there if you don’t want to. I’m not too fussed either way. For those who didn’t bother clicking, that was a link to my web site on play writing, which is what I do in my alternate life. I don’t care too much whether you view it – seriously, there can’t be that many people with interests in both software testing and theatre in the vicinity of Durham – but that’s not the purpose of the link. The purpose of the link is for Google and other search engines to know it’s there. Because the more links Google finds to your page, the higher it gets up the page rankings.